Judgment before work
Recommendations focus on the exterior details most likely to improve presentation. The goal is a better listing, not a longer invoice.
For real estate professionals
A listing partner who protects the timeline.
Listing Ready gives agents one dependable point of contact for thoughtful exterior preparation, clear seller communication, and a property that is ready to be seen.
Agent and Castle reviewing a listing from the curb
A stronger handoff
Give your seller a plan, not another list of contractors.
Sellers already have enough decisions to make. Keep turns the exterior into one manageable preparation plan built around what buyers will see first.
That means fewer loose ends for the agent, less coordination for the seller, and a clear path from the initial assessment to the photography date.
The core offer
Listing Ready starts with the sale.
Keep assesses the complete exterior, identifies the details that carry the most visual weight, and recommends a coordinated scope around the property's schedule and condition.
The plan may include window cleaning, exterior washing, gutter cleaning, hardscape cleaning, or focused detailing. It may also identify work that should wait or be handled by another qualified trade.
See the seller experience01
Photography date
02
Visible impact
03
Approved scope
04
Ready property
What agents can expect
A professional extension of the listing team.
Keep treats the property, the schedule, and the client relationship as connected parts of the same assignment.
A clear point of contact
Keep coordinates the approved exterior scope so the agent and seller are not managing several disconnected service appointments.
Timeline-aware updates
Photography dates, access needs, approvals, weather, and completion status are communicated clearly throughout the project.
Care for the relationship
Seller communication is respectful, practical, and aligned with the contact plan agreed upon at intake.
A simple referral path
From introduction to photo-ready.
The process is designed to keep decisions visible and reduce unnecessary back-and-forth for everyone involved.
- 01
Make the introduction
Share the property, the target date, and the best way to coordinate with the seller or authorized contact.
- 02
Assess and prioritize
Keep reviews the exterior through the lens of curb appeal, listing photography, visible care, and realistic timing.
- 03
Approve one plan
The recommended scope, limitations, schedule, and responsible party are confirmed before work begins.
- 04
Prepare and confirm
The approved work is completed in priority order, followed by a clear update when the property is ready for its next milestone.
Professional assurance
Prepared to work around valuable homes.
- $2Mgeneral liability coverage
- LLCregistered business
- Proprofessional-grade equipment
Can an agent request an assessment for a seller?
Yes. An agent can begin the conversation and share the property timeline. We confirm the appropriate property contact, access, decision-maker, and communication preferences before moving forward.
Will Keep communicate directly with the seller?
That depends on the contact plan established at intake. Keep can coordinate with the seller, the agent, or both, provided the responsibilities and permissions are clear.
How does scheduling work around photography?
The photography date is treated as an important planning constraint. Availability is confirmed after the property and scope are understood. Weather, access, and newly discovered conditions can affect timing, so changes are communicated as early as possible.
Who approves the work and receives the invoice?
The approving party and billing contact are confirmed before scheduling. Keep does not assume that the person making the introduction is financially responsible for the project.
Can individual services be requested without Listing Ready?
Yes. Window cleaning, exterior washing, gutter cleaning, hardscape cleaning, and recurring care can be requested individually when the property does not need a coordinated listing-preparation plan.
Bring Keep into the next listing